Evolution Outdoor and Alliance Sports Group Partner to Provide Highly Competitive and Premium Value-added Products to Customers

Kilgore, TX – Evolution Outdoor and Alliance Sports Group have teamed up to bring Evolution’s brands to 21 states from Florida to Maine. Alliance’s primary goal is to cover their territory, working together, to reach the goals for their partners and their own benchmarks.

As industry veterans, with over 50 years of experience, Alliance will play a strategic role in creating market share by placing product in the key supply channels and pulling that product through the pipeline, with grassroots work, at the dealer and consumer level. Alliance is well-known throughout the industry for cultivating relationships with independent dealers and buying groups. Evolution Outdoor is excited to grow our categories together.

“Alliance Sports Group has a long history of serving the Outdoor Industry by bringing new and innovative products to the grass roots retailers of such products, “ said Jeff Covert, Director of National Accounts/Buy Groups at Evolution Outdoor. “Evolution Outdoor offers products which fit that role.  We look forward to a long successful relationship with the team at Alliance Sports Group as we push to make our brands the best in the industry!”

Evolution Outdoor offers a full-service approach from concept design to distribution chain solutions for our customers.  Alliance understands the challenges our retail partners face in this changing marketplace. Together, we will offer fresh ideas, design, reliability, QC, on time delivery, and warehousing solutions that boosts sales and profits in our categories. Evolution Outdoor Brands include, Evolution Fishing, Evolution Hunting, Evolution Tactical, EVO coolers and our exclusive licensing of Flambeau branded Soft Tackle Bags, Waterfowl bags and accessories, and hunting soft gun cases, bags and accessories to an expansive list of customers.

For more information on Alliance Sports Group, LLC, please visit www.alliancesportsgroup.com




Evolution Outdoor

2002 Synergy Blvd. Suite 100

Kilgore, TX 75662

(903) 212-7740

Email : [email protected]


About Evolution Outdoor-www.evolutionoutdoor.com 

Innovation, quality and reliability are traits that stand the test of time.  Our approach to every Evolution Outdoor product is to “Advance the Category.” We have years of experience in the Outdoor Industry.  We are constantly moving forward with ideas and category development to achieve unique, functionally designed, operation and performance.  Careful thought goes into every item, from dedicated outdoor professionals and end users, to ensure that our consumers experience the Evolution advantage in every one of our products.